The post Sumi bags awards for Nodi Rocks appeared first on Dhaka Mirror.
]]>The first-of-its-kind project “Nodi Rocks” by Salt Creatives to protect Bangladesh’s rivers has won the Bangladesh Brand Forum Award in the Social and Native categories. On August 13, the award presentation ceremony took place in a five-star hotel.
The main goal of this exciting project was to use music as a powerful tool to promote riverine beauty, and raise awareness about climate change among the youth. Seven popular bands of the country are associated with this project. The CEO and creative director of Salt Creatives, Chirkutt’s Sharmin Sultana Sumi, is delighted with the achievement.
“Nodi Rocks is our journey to revive the dying rivers with the power of music, and spread this message to the youth”, she said. “Our main focus is to make the youth fall in love again with the riverine beauty of our country and to take care of the rivers. Because they are the ultimate future of the country.” “We dedicate this achievement to our energetic youth of today, with the slogan ‘Jolbayu Bachate Cholo Nodir Kachey Jai,” she added. Sumi also thanked the authorities of Bangladesh Brand Forum and the jury for giving special recognition to their initiative.
In the first season of “Nodi Rocks”, seven popular bands of the country composed seven songs about seven important rivers of the country: Padma, Kushiyara, Sangu, Chitra, Pashur, Dahuk and Buriganga. The songs are available on the official YouTube channel of Nodi Rocks and their Facebook page. They are also available on the app “Nodi Rocks”. The initiative is also supported by the Swiss Embassy and the Manusher Jonno Foundation.
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]]>The post Bangladesh Brand Forum organises communication summit appeared first on Dhaka Mirror.
]]>The summit brought together global & leading industry professionals, decision-makers, thought leaders and communication industry enthusiasts under one roof. They exchanged and shared their experiences on different aspects of communication. It also provided a multidisciplinary forum to present and discuss the most recent trends, strategies, challenges, and solutions in the field.
The day-long summit housed four keynote sessions, five panel discussions, two case studies, and one conversation.
The keynote speakers for this year’s summit were: Tay Guan Hin, Group Chairman, BBDO, Singapore; Sumanto Chattopadhyay, Chairman & Chief Creative Officer, 82.5 Communications, Ogilvy Group; Syed Gousul Alam Shaon, Managing Director & Country Head, Grey Group Bangladesh and Dave McCaughan, Thought Leader and Storyteller, BIBLIOSEXUAL; Co-founder, Marketing Futures.
Among others, Bangladesh Brand Forum founder and managing director Shariful Islam, FCB-Bitopi managing director Sarah Ali, Adcomm Ltd managing director Nazim Farhan Choudhury, Asiatic Experiential Marketing Ltd managing director Iresh Zaker, Mediacom Ltd CEO Ajoy Kumar Kundu, Unilever Bangladesh Ltd marketing director Shadman Sadikin, Grameenphone Ltd marketing director Nafees Anwar Chowdhury, Nestle Bangladesh Ltd communications and marketing services head Shammi Rubayet Karim, Marico Bangladesh Ltd marketing director Allen Ebenezer Eric, MSB board member and IDC Bangladesh (PVT) Ltd managing director Ashraf Bin Taj, Asiatic 3Sixty and Asiatic Marketing Communications Ltd co-chairperson Sara Zaker, Adcomm Ltd chairperson Geeteara Safiya Choudhury, Expressions Ltd director Tropa Majumdar, Adcomm Ltd strategic planning head Rashika Osman, Grey Group Bangladesh client service VP Ayesha Farzana were present at the event.
Besides, Grameenphone Ltd corporate brand and engagement head Sharmin Rahman, Brand Communication, Asiatic Marketing Communications Ltd, and Asiatic 3Sixty director Tanzila Bahar Chowdhury, Bangladesh Brand Forum creative editor and director Nazia Andaleeb Preema, Nestle Bangladesh Ltd senior manager Zakia Zerin, Magnito Digital director Ishraq Dhaly, ACI Limited business director Md Quamrul Hassan, FCB Bitopi chief operating officer Salahuddin Shahed, X creative director Rasel Mahmud, X chief operating officer Drabir Alam, Reckitt Bangladesh marketing director Nusrat Jahan, Meghna Group of Industries senior general manager Kazi Mohiuddin, SMC Enterprise Ltd general manager Khandaker Shamim Rahman, The Man of Steel and Analyzen Bangladesh Ltd chairman Risalat Siddique, The Coca-Cola Company, Bangladesh marketing lead Rajbeen Abeer, Mindshare executive director Tasnuva Ahmed Tina were also present at the programme.
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]]>To unlock the true potential of Bangladesh’s e-commerce market, trends and practices, Bangladesh Brand Forum organised the country’s first-ever Bangladesh E-commerce Summit 2022, presented by Daraz, powered by Dotlines, and in association with eCourier and The Business Standard, under the theme of revitalising the e-commerce industry.
The summit took place at the sky ballroom of the Le Meridien hotel in Dhaka, said a press release on Saturday.
The summit explored the continued rise of e-commerce and how Covid-19 changed the landscape for the e-commerce industry in Bangladesh.
The summit brought together a large and diverse community of change-makers, e-commerce experts and established retailers altogether and engaged with the foremost leaders, global experts, retailers and brands, who shared their knowledge on the key trends in the e-commerce industry.
The summit aimed to build a sustainable e-commerce ecosystem and explored what the future of retail will look like as consumers continue to embrace new ways of buying in our ever-increasing digital world.
Shariful Islam, founder and managing director Bangladesh Brand Forum, AHM Hasinul Quddus (Rusho), chief corporate affairs officer of Daraz Bangladesh, Ashiqur Rahman (Rean), chief growth officer of Dotlines spoke at the event, among others.
The summit housed 3 keynote sessions, 3 panel discussions, 4 insight sessions, 2 case studies, 1 fireside chat, and 1 deep dive session.
Notable speakers of the event were Fahim Mashroor, co-founder and CEO, Bdjobs.com Ltd, Tony Hulton, group director, corporate affairs and ESG, Daraz, Waiz Rahim, founder and CEO, Deligram, Khondoker Tasfin Alam, chief operating officer, Daraz Bangladesh, Ilmul Haque Sajib, co-founder, SHEBA.XYZ, Rezwanul Huq Jami, head of e-commerce, a2i – Aspire to Innovate, chairperson policy standing committee E-commerce Association of Bangladesh, Biplob G Rahul, founder and CEO, eCourier, Ambareen Reza, co-founder and managing director, Foodpanda, Rafiuddin Ahmed, associate professor of marketing, University of Dhaka and Digital Transformationist, Tanzeen Ferdous, consultant, Razib Jahan Ferdous, assistant general manager and head of E-commerce Business, Bata Bangladesh Ltd, Zakia Zerin, senior manager, consumer E-commerce and Digital, Nestlé Bangladesh Limited, Sagnik Guha, GM, head of marketing a E-commerce, Apex Footwear Ltd, Mahbubul Matin, president, Dotlines, Zeeshan Kingshuk Huq, change-maker, CXO and Entrepreneur, Ashiqur Rahman (Rean), chief growth officer, Dotlines, Shinthia Sharmin Islam, co-founder and CCO, Shajgoj Limited, Asikul Alam Khan, founder and CEO, Priyoshop.com, Tajdin Hassan, chief marketing officer, Daraz Bangladesh, Morin Talukder, founder and CEO, Pickaboo.com, Rashedun Nabi, operations director, Next Billion PTE Limited, Startup Advisor and Mentor, Adnan Imtiaz Halim, founder and CEO, Sheba Platform Ltd, Shourav Islam, founder and CEO, Farmers Market Asia, Nurul Afser, head of corporate brand, PRAN-RFL Group, Imamul Islam Suprio, chief commercial officer, GoZayaan, AHM Hasinul Quddus (Rusho), chief corporate affairs officer, Daraz Bangladesh.
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]]>The post Showcasing Bangladesh begins in Paris March 31 appeared first on Dhaka Mirror.
]]>Alliance Francaise de Dhaka and Chittagong,, Bangladesh Brand Forum and Foundation of Alliance Francaise in Paris will jointly organize the event titled ‘Alliances en resonanc/Le Bangladesh a Paris’ (The echo of Alliances/ Bangladesh in Paris) to celebrate the 40th anniversary of independence of Bangladesh.
The event includes painting, photography and craft exhibitions and music concert, said the organisers at a press conference at the Alliance Francaise de Dhaka on Wednesday.
Finance minister Abul Maal Abdul Muhith and cultural affairs minister Abul Kalam Azad are expected to be present at the inaugural function.
Addressing the press conference, Alliance Françoise executive committee president Abdul Muyeed Chowdhury said the event will be a good platform to showcase the progress and prospects of Bangladesh through an artistic venture.
Speaking on the occasion, project curator Nazia Andaleeb Preema hoped to continue organising such programmes every year in different parts of the world.
Alliance Françoise directors Saliha Lefevre and Samuel Berthet, and France Bangladesh Chamber of Commerce and Industry director Rifat Rashid also spoke at the press conference.
A group photography exhibition with photographs of country’s 14 eminent photographers including Anwar Hossein, Shahidul Alam, Abir Abdullah, GMB Akash and Munem Wasif will be part of the event, the organizers said.
A fortnight group painting exhibition featuring artworks of 19 eminent Bangladeshi artists like Shahabuddin Ahmed, Hashem Khan, Kalidas Karmakar, Murtaja Baseer, Mohammad Iqbal, Naima Haque, Gautam Chakrabarty and Nazia Andaleeb Preema has been planned.
Bangladeshi band ‘Don’t Ask’ will perform in the musical concert during the event.
Courtesy of New Age
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