The post Alamgir Ranch signs MoU with Daraz appeared first on Dhaka Mirror.
]]>CIP Sultana Jahan, director of Alamgir Ranch and vice-chairman of Labib Group, and AHM Hasinul Quddus, chief corporate affairs officer of Daraz Bangladesh Ltd, signed the MoU at the head office of Alamgir Ranch Ltd on Tuesday.
Mahmudul Alam Monir – deputy managing director; Shahria Shahin Sultana, chief coordinator, and Shadiya Tasnim, general manager of Alamgir Ranch, and Shabbir Hossain, chief commercial officer, and Saimun Sanjid Chowdhury, head of acquisition of Daraz Bangladesh, were also present at the signing ceremony.
Alamgir Ranch Ltd involves in different businesses like the sweater, dyeing, banking, leasing, electronics, it, packaging, poultry, fisheries and other products.
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]]>The post Daraz launches Big Home Makeover campaign for home decor enthusiasts appeared first on Dhaka Mirror.
]]>With increasing advancements in our daily lives, we often seek opportunities to upgrade our homes, especially right before occasions like Eid.
Keeping this demand in mind, Daraz has introduced this campaign with exciting offers like discounts and EMI with 0 per cent interest for products related to home upgradation.
Customers can enjoy these offers till March 7, 2022.
Upon purchasing products through the Big Home Makeover campaign, customers will be able to enjoy the ‘Add to Cart’ giveaway and ‘Brand Free’ shipping. In addition to 20 per cent discount for all users, there are opportunity to win collectible vouchers and coupons for new users by participating in the live show on Daraz
app everyday at 5:00pm.
The sponsors of the campaign are Lotto, Motion View, Livingtex, TP-link, Logitech, and Haier. The payment partners of the campaign are bKash and Prime Bank. bKash is offering 15 per cent instant cashback (up to BDT 100) in a single transaction and Tk 200 cashback limit during the entire campaign period. Meanwhile,
Prime Bank is offering 10 per cent discount (up to Tk 1000) for a single transaction, and the offer is applicable for credit cardholders only.
In this regard, Md Tajdin Hassan, chief marketing officer, Daraz Bangladesh, said, ‘At Daraz, we always tried to work according to our customer’s convenience. With campaigns such as Big Home Makeover campaign, we aim to support and provide opportunities for customers with their daily home-related demands. We want
to help them create an environment in which they can become the best version of themselves.’
Syed Mostahidal Hoq, managing director, Daraz Bangladesh, said, ‘Whether someone recently purchased a new house or is planning to re-model an existing house, investing in home renovation is always a great idea. We are pleased to have launched the Big Home Makeover campaign to help customers upgrade their
homes without any hassle.’
To grab the best deals visit: Your home, your happiness (daraz.com.bd)
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]]>The post Daraz is set to herald in a new era of e-commerce appeared first on Dhaka Mirror.
]]>This was driven mainly by factors like increased digitisation, improvements in technology and infrastructure, and consumers expecting more convenience and accessibility.
The pandemic, however, has triggered a dramatic boom in e-commerce. In South Asia, where e-commerce is behind regions like Southeast Asia, the pandemic has accelerated its adoption. Digital maturity in South Asia sped up, with more consumers – regardless of age – shifting to shopping online due to lockdowns, and businesses having to think outside of the box to find new sales channels and ways to keep customers engaged.
In line with this, Daraz – the largest e-commerce platform in South Asia – has seen business on its platform continue to record 100 per cent year-on-year growth and is on track to reach over USD1 billion sales on its platform this financial year. In 2021, the company reached over 40 million users on its platform across its five markets, and over 100,000 active SME sellers.
The e-commerce opportunity
This growth is expected to accelerate even further, especially with internet penetration in the region growing, more SMEs now looking to integrate e-commerce into their businesses, and governments in the region shifting their perceptions of the economic value of e-commerce.
COVID-19 has provided the ultimate test in which governments across South Asia now recognise the role of e-commerce in keeping regional economies moving through the crisis. As a key player in the industry, Daraz has showcased how its platform can support business continuity, ensure essential goods and services can continue to be delivered, and improve the economic resilience of the markets it has a presence in.
Aligned with its belief that South Asia’s digital economy is now at an inflexion point, Daraz is committed to working together with governments throughout the region to fuel the growth of e-commerce and digitalisation across its five markets. The goal is to increase the number of active e-commerce and digitally educated SMEs on Daraz’s platform and ultimately create more jobs through its marketplace model.
Beyond its economic impact, Daraz’s platform has made commerce more accessible to the communities throughout South Asia – consistent with the company’s vision to ‘uplift communities through the power of commerce’. It focuses on creating an environment in which entrepreneurs and SMEs can thrive by not only providing them with innovative, tech-driven logistics and payments solutions but also learning opportunities and tools on how to run successful e-businesses from the ground up.
By encouraging an entrepreneurial spirit across South Asia, Daraz believes this will in turn mean that it can provide its customers with access to a wider range of products and services.
Charting a new course for 2022
The last few years have seen Daraz accelerate its growth momentum across the region. Today, the company has unrivalled market leadership and multiple parts of its ecosystem – e-commerce marketplace, digitalized logistics network, financial payments, and financial services – are set up for further growth in a region with significant potential.
To kickstart the year, Daraz will be undergoing a complete brand refresh. While the look and feel of the brand are now evolving to be more modern, contemporary and relatable, Daraz is now set to establish an emotional and experiential relationship with its customers as well as sellers.
The brand’s focus will move to a more exploratory and personalized experience, where the focus is not on just selling products, rather experiences. While it brings the joy of shopping to people across the nation through the wide variety of assortment on its platform, it will continuously innovate and create new avenues of entertainment and engagement for its sellers and customers alike. This keeps to the company’s ambition of making e-commerce a key part of people’s everyday lives, and not just when they need to purchase something.
More than just a cosmetic change, the brand refresh signifies the evolution of Daraz as it gears up to achieve its vision of reaching 100 million customers and businesses by 2030 and to herald in a new era of e-commerce for South Asia.
Providing experience through the products people are buying. Fulfilling aspirations thorough a wide variety assortment and create. – Press release
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]]>The post Daraz Fashion Week 2021 is live appeared first on Dhaka Mirror.
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The country’s largest online marketplace, Daraz Bangladesh, will begin the Live Phase of Daraz Fashion Week 2021 on Thursday, and it will continue till October 13, 2021, said a press release.The exclusive event comes bearing discounts and offers, providing the fashion enthusiasts with the opportunity to shop at their heart’s content.
Under the Daraz Fashion Week, consumers can avail themselves of exciting Vouchers, Flash Sales, Mega Deals, and Collectable Vouchers.
The top three purchasers of this special event will receive a premium gift from Logitech, while the highest purchaser will get an exclusive smartwatch from Motion View.
On top of that, one lucky customer will receive the Motorola G10 Power.
Customers need to post their purchasing experience from Daraz and share it on the fan page with the caption #DFW 2021.
The lucky customer will be chosen the winner based on the engagement such as like, share, and comment.
In addition to that, consumers partaking in the Fashion Week can review the products.
Ten winners will receive gifts at their doorstep. The winners will be confirmed via SMS.
Fashionistas of the country can now purchase their desired items from renowned brands in a hassle-free and cost-effective manner at a delivery charge of Tk 9.
Twelve clothing, Trendz, Kay Kraft, Raw Nation, Hermizon, Splash, and Socks are the brand partners of the Fashion Week.
The gift partners are Motorola, Logitech, Smart gadget home, Motion View.
The payment partners of the special occasion are HSBC, SCB, and Rocket, while the media partner is ICE Today.
Furthermore, the title for Daraz’s Fashion week has been sponsored by Apex.
On this occasion, Sumia Rahman, category director, Fashion and General Merchandising, Daraz, said, ‘We, at Daraz, have always worked towards enhancing the consumers’ convenience using an innovative and sustainable approach. This time, with the Daraz Fashion Week, we have taken a step forward towards fulfilling the consumers’ fashion requirements. Fashion devotees will now get the opportunity to adapt to fashion trends, conveniently, with just a few clicks on their devices.’
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