British Prime Minister Rishi Sunak was fined by police on Friday for failing to wear a seatbelt, dealing the Conservative leader a potentially embarrassing blow as he attempts to reverse his party’s misfortunes.

Lancashire Police said on Twitter: “We have today issued a 42-year-old man from London with a conditional offer of fixed penalty.” A fixed penalty means Sunak can pay a fine to avoid a court hearing.

Downing Street said in a statement Sunak “fully accepts this was a mistake and has apologized.” “He will, of course, comply with the fixed penalty,” the statement added.

The BBC reported that the fine for not wearing a seat belt as a car passenger would amount to £100 (€114.21). If the case was to go to court, Sunak could pay up to £500.

In the video, produced for distribution on Sunak’s social media channels, the beltless Conservative leader speaks from the back seat of a moving car about his policies for boosting growth during a trip to Lancashire, northern England.

This was not the first time Sunak was slapped with a police fine. He was fined while serving as Chancellor of the Exchequer for attending a Downing Street party in June 2020 that violated the government’s rules on social distancing.

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