Salman Khan and Shah Rukh Khan have been named the most bankable stars of Bollywood by ETC Bollywood Business Awards.
Kareena Kapoor, who featured in “Bodyguard” and “RA.One” in 2011 opposite Salman and Shah Rukh, has been adjudged the most bankable actress.
“Receiving an award wherein you are being adjudged considering the economic quotient as a cornerstone for mapping the success gives you a sense of pride. I’ve always maintained that commercial success is as important as the critical success of a movie,” Kareena said in a press statement.
Salman’s “Bodyguard”, the Hindi remake of the Malayalam film by the same name, was assessed as the top grosser of the year 2011. The film’s director Siddique walked away with the most bankable director’s title.
Shah Rukh’s big-budget “RA.One” was recognised as the best marketed film of 2011 and also bagged an award under the highest single day collection of revenue category.
“ ‘RA.One’, Bollywood’s most expensive movie, was my dream project. It feels great that my long-cherished dream has been applauded and acknowledged,” said Shah Rukh.
“Allah has been very kind to me and helped me to entertain my audiences and it is quite literally my audiences’ love that has fetched me these awards. Inshallah, I’ll continue to entertain my audiences and make it to this award in years to come,” he added.
Other films like “Pyaar Ka Panchnaama”, “The Dirty Picture”, “Don 2: The King Is Back” and “Mission Impossible: Ghost Protocol” bagged awards for being the most successful small budget Film.
-With The Daily Star input