Maasranga Television, a concern of Square Group, started its test transmission yesterday morning.
Syed Fahim Munaim, the chief executive officer (CEO) and chief editor of Maasranga, said they have a plan to go for a full-fledged transmission by the end of this year.
They will give equal importance to both the news and entertainment programmes, he said.
Maasranga Television is one of the private television channels that obtained licence recently.