Italian sportswear company Lotto has recently signed a ten-year licensing deal with local Express Leather Products Ltd in Dhaka.
The deal will allow Express to produce, distribute and retail Lotto-branded footwear, accessories in Bangladesh from January. Lotto also plans to give the same authority for apparel to the local company later.
Commerce Minister Faruk Khan, Italian Ambassador (designate) Giorgio Guglielmino and President of Bangladesh Garment Manufacturers and Exporters Association Abdus Salam Murshedy were present at the occasion.
The minister said it is a win-win situation for the country as Lotto spread its market here and the local partner can benefit from technology transfer.
“I hope Lotto will sponsor the local football and other sports team to develop the standard of games.”
“We consider Bangladesh and important emerging market with great potential in the Asian region,” said Luca Tomat, business unit director Asia Pacific of Lotto Sports Italia.
Tomat said Lotto started business in Bangladesh with a target of grow-ing at a rate of 22 percent in the Asia Pacific region.
Kazi Jamil Islam, managing direc-tor of Express Leather, said: “I’m confident that the relationship with Lotto will be fruitful.”
Kazi Salahuddin, president of Bang-ladesh Football Federation,
also spoke.
Lotto Sports is headquartered in the shoe district of Montebelluna of Veneto region. It sells products to over 80 countries through independent sports-article stores, chain stores and 300 mono brand stores.
