Qubee, a WiMax internet service provider, has crossed 100,000 fan base of Qubeezone, its Facebook page. The feat said to be the first for any corporate house in the country.
Officials said in addition to traditional ways of promoting (press, radio and billboards), they chose Facebook as it is the perfect way to reach the mass. And the top of that they always thought focus point has to their main business the internet.
They said the coolest thing about a Facebook page is it’s just like a public profile with loads of fans.
Any message can reach to audience in seconds. For Example, they said “if we post any message on Qubeezone, it will now be seen on 100,000 fans homepage instantly. Is there any media (press, radio, billboard or even TV) that can guarantee that! And you even know the demographics and other information about who saw that”.
Understanding the result earlier, they decided to open the page. And as more fans started to join, the more it became a platform for both existing and potential Qubee users to interact and give feedback.
-With The Daily Star input