For the first time, popular cartoon characters Meena, Mithu and Raju gone live on radio today (Friday) with the presenters interacting live with other children. This initiative, the first of its kind, led by Unicef Bangladesh in partnership with ABC Radio FM 89.2, has been taken to provide a platform for children, especially vulnerable and marginalised children to air their views and concerns on a national platform through a live children’s show for two hours every weekend with Meena, Mithu and Raju as radio presenters, said a Unicef press release. “Meena is an iconic cartoon character who was born in Bangladesh in 1991 after years of research. She is now a daughter not only of Bangladesh but the whole of South Asia. She talks about issues affecting girl children in particular, such as education, early marriage, and unequal distribution of household chores,” said Pascal Villeneuve, Unicef Bangladesh Representative.
He hoped that with Meena going live on radio, she will be able to provide positive and instant solutions to problems faced by the child audience and participants and be able to add more value to her already-iconic brand image by providing fun and entertainment.
-With UNB/The Independent input
