India’s leading tyre maker Apollo Tyres launched cross-ply tyres in Bangladesh in partnership with Rahimafrooz Distribution Ltd on Tuesday.
Bangladesh is predominantly a cross-ply tyre market, with monthly demand for more than 75,000 heavy and light commercial tyres.
“We will create value for customers in mileage, fuel-economy and service,” said Rajesh Kumar, head of international sales of Apollo Tyres, at a programme at the Westin hotel. “Rahimafrooz is a perfect partner, with its network, trained sales-force and service.”
Mudassir Moin, managing director for Rahimafrooz Distribution Ltd, said: “We wanted to expand our product range and Apollo compliments us best. It’s a long term partnership and in all senses a win-win combination.”
Apollo Tyres exports to more than 70 countries across the world. It has four plants in India, four in Southern Africa and one in the Netherlands. Its key brands are Apollo, Vredestein, Regal, Maloya and Dunlop.