Wednesday, March 12, 2025

Make VAS prices clear to customers

Telecom regulator asks mobile operators
The telecom regulator has asked mobile operators to inform customers about the regular tariff of their SMS-based value added services when the promotional period of a particular service ends.
The regulator also directed the operators to let the customers choose whether they want to continue receiving the service at the regular tariff.
The VAS users often face “bill shocks” after unknowingly continuing the service beyond the promotion schedule, said Bangladesh Telecommunication Regulatory Commission (BTRC) in a directive on Thursday.
The BTRC said the operators were also found not complying with a previous directive issued in August 2012 on SMS-based premium rate services on health care, agriculture.
The BTRC said the operators should follow the directives to ensure a healthy competition in the market and help customers avoid the bill shocks.
However, the operators said the new order surprised them as a consultation has been going on between them and the regulator on the 14-point directive issued in August.
However, so far both the parties have agreed on 11 points of the directive, said Mahmud Hossain, chief corporate officer of Grameenphone.
But the operators oppose the BTRC move to reduce the tariff for internet packages like “pay as you go” from Tk 0.02 per kilobyte to Tk 0.01, he said.
The regulator also asked the operators to introduce a system, which will enable users to close all value-added services, if they want, using a single keyword.
But Hossain said there are some technical problems to comply with the directive.
The operators also oppose the regulator’s call to use same keywords for a particular type of service of all operators, he said.
BTRC Chairman Sunil Kanti Bose said the commission is open to receive opinions from the operators.
The regulator may consider the directives which the operators will feel impossible to follow, he said.
The Association of Mobile Telecom Operators of Bangladesh on Sunday requested the BTRC to hold further discussions, said TIM Nurul Kabir, secretary general of the association.
However, an official of another mobile operator said, once a customer gets registered for a service during the promotional period, he remains ‘on’ until he asks the operator to stop the service.
“It is a culture of global telecom service.”
A BTRC official said they received more than 3,500 complaints against various “push sells” of the operators.
Customers sometimes fail to understand offers properly and later complain of paying extra bills for VAS, he said.
Sometimes the operators even do not ask the users whether they want to continue the service, he said.

-With The Daily Star input

Related News

Green Delta launches Bangladesh’s first insurance for pets

Initially, the policy will cover dogs and cats Sukanta Halder Green Delta has launched the country’s first insurance for pets, which the insurer sees as a milestone for the industry. This innovative product provides crucial financial protection for beloved companion animals, covering a range of unforeseen events, including accidental injuries, critical illnesses, and specified diseases, ... Read more

Apex Bangladesh Fashion Legacy 2025 combines cultural heritage with global style trends

Business Desk : dhakamirror.com Keeping pace with global fashion trends while celebrating the country’s fashion heritage, innovative designs, and sustainable production, the second edition of the “Apex Bangladesh Fashion Legacy Fashion Show 2025” was held in Dhaka. This grand event took place at the Aloki Convention Hall at 7pm on February 8. The fashion show ... Read more

Walton launches ‘AC Exchange Offer’

Business Desk : dhakamirror.com Walton on Wednesday announced launch of ‘AC Exchange Offer’ in which customers can buy Walton’s new air conditioners and get 25 per cent discount in exchange of their used ACs of any brands, said a press release. The company also announced a 5-year warranty facility for some printed circuit board models ... Read more

Grand event ‘GPH Maharaj Darbar’ held by GPH Ispat

Business Desk : dhakamirror.com GPH Ispat Limited, one of the leading manufacturers of steel rebar in Bangladesh, recently organised “GPH Maharaj Darbar-2024.” A total of 185 channel partners of the company across the country participated in the two-day event, according to a press release. The company recognised top-performing partners in various categories based on their ... Read more

SMC’s 50-year journey: innovation and success

News Desk : dhakamirror.com Social Marketing Company (SMC), a not-for-profit organisation, has completed 50 years of remarkable operations in the health sector of Bangladesh. Over the past five decades, the company has achieved significant milestones by marketing innovative products and delivering essential healthcare services. SMC recently organised a programme at the InterContinental Dhaka to celebrate ... Read more

Walton receives orders amounting Tk 350 crore at ATS Expo

Business Desk : dhakamirror.com Walton received orders worth around Tk 350 crore from various local and foreign companies at the “Advanced Technology Solution-ATS Expo 2024”, the country’s sole industrial expo organised by tech-giant Walton. SM Mahbubul Alam, managing director of Walton Hi-Tech Industries, provided the disclosure at the event’s closing ceremony. The three-day expo ended ... Read more

Big price drop on Walton desktops, extra 10% off for online orders

Business Desk : dhakamirror.com Walton Digi-Tech Industries Limited, the leading technology product manufacturing and marketing company in Bangladesh, has come up with a huge price drop on its desktop computers. This attractive price drop is applicable on the company’s AMD Ryzen™ processor-powered Avian series desktops. Under this, customers are enjoying a minimum price drop of ... Read more

bKash wins Mastercard Excellence Awards

Business Desk : dhakamirror.com bKash, the largest mobile financial service (MFS) provider in Bangladesh, recently won an award at the “Mastercard Excellence Awards” in recognition of its exceptional contributions to advancing financial inclusion and fostering a robust digital economy. The MFS provider was awarded by the US-based digital payment provider in the digital business category ... Read more

Dhaka resident buys Marcel fridge, wins car

Business Desk : dhakamirror.com Anisur Rahman, a resident of Uttarkhan, Dhaka, became the first lucky winner of a brand-new car under Marcel’s Digital Campaign Season-21, after purchasing a Marcel refrigerator. This campaign offers customers a chance to win a free car or assured gifts with the purchase of Marcel refrigerators, air conditioners, washing machines, and ... Read more

Banglalink teams up with Vivo to provide special data deals for youth

Business Desk : dhakamirror.com Banglalink, the country’s innovative digital operator, has partnered with vivo to launch a data offer specifically designed for tech-savvy youth. This collaboration aims to provide more convenient access to various digital services and exclusive content. Aligned with the ‘Youth’s Choice Smartphone’ proposition, Banglalink is offering 18GB of free data with the ... Read more

Emirates adjudged Best Airline in the World at the ULTRAs 2024 Awards

Business Desk : dhakamirror.com Emirates has once again been honored with the title of ‘Best Airline in the World’ at the esteemed ULTRAs 2024 Awards. Recognized by thousands of travelers worldwide, the airline stood out for its outstanding products, innovative services, and exceptional value-for-money experiences. Thierry Aucoc, Emirates Senior Vice President Commercial Operations in Europe ... Read more

Remittance rises in Oct, SOBs log larger share

Business Desk : dhakamirror.com Remittance inflow to Bangladesh increased by more than 21 per cent in October compared with that in the same month in the past year, as expatriates favoured official channels, mainly state-owned banks, following a significant political shift in the country on August 5. Bangladesh Bank data showed that remittance inflows reached ... Read more

Oppo celebrates tenth anniversary in Bangladesh with O Fans festival

Business Desk : dhakamirror.com Emphasising celebration and appreciation, OPPO, a leading global technology brand, is excited to announce its SUPER OFFER as part of the ‘O Fans Festival’ to celebrate its 10th anniversary in Bangladesh. The festival theme, “SUPER OFFER,” highlights unforgettable experiences for its dedicated fans through exclusive prizes and substantial super discounts on ... Read more

Bangladesh Travel and Tourism Council launched

Business Desk : dhakamirror.com A new think tank, Bangladesh Travel and Tourism Council (BTTC), has started its journey in a bid to create a network of professionals and businesses to foster collaboration and knowledge exchange in the local travel, tourism and hospitality sector. The council held its first meeting at a hotel in the capital ... Read more

Ethiopian airlines set to touch Dhaka’s runway

Business Desk : dhakamirror.com Ethiopian Airlines, the largest airline in Africa and part of the Star Alliance, will begin operations in Bangladesh next Sunday with its first flight on the new Addis Ababa-Dhaka route. The airline will provide five direct flights each week, giving Bangladeshi travelers access to over 155 global destinations, including major cities ... Read more

Unilever’s 15th edition of BizMaestros launches Nov 3

Business Desk : dhakamirror.com The 15th edition of BizMaestros-UFLP, the flagship business competition of Unilever Bangladesh, embodying the “Thrill of Real Business”, is all set to begin on November 3. As a leading player in the FMCG sector, Unilever Bangladesh has been at the forefront of skill development initiatives for over six decades, establishing BizMaestros ... Read more

Banglalink introduces affordable 4G Phone in partnership with Symphony

Business Desk : dhakamirror.com Banglalink and Symphony have joined forces to launch the “My First 4G Phone” campaign to make 4G technology more accessible and affordable. Through this campaign, they seek to bridge the digital divide by offering high-quality 4G phones at an unbeatable price, empowering more people to benefit from fast, reliable internet connectivity.The ... Read more

Bashundhara Toiletries introduces “Alora 2in1” Hair & Body Wash: first ever in Bangladesh

Business Desk : dhakamirror.com Bashundhara Toiletries announced the launch of “Alora 2-in-1” Hair and Body Wash, an innovative product designed to simplify your daily care routine. As Bangladesh’s first 2-in-1 solution for both hair and skin, Alora offers a unique blend of premium ingredients that cleanse, nourish, and revitalize. “Alora 2-in-1” is formulated with two ... Read more

350cc Royal Enfield set for Bangladesh launch on October 21

Business Desk : dhakamirror.com Ifad Motors, the manufacturer and sole distributor of Royal Enfield motorcycles in Bangladesh, is gearing up to launch the iconic motorcycle brand in the country on Monday (21 October). Four models will be introduced: Bullet, Meteor, Hunter, and Classic and the bikers will have 12 different colour options at competitive prices ... Read more

Luxury car sales slow to a near-stop

Market players blame economic and political uncertainty Jagaran Chakma Sales of luxury sedans and sport utility vehicles (SUVs) have been almost nil since July this year as customers have reined in spending amid the ongoing economic downturn and sudden political changeover in Bangladesh. According to various market insiders, sales have fallen by about 95 percent ... Read more